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Safaricom Launches Ziidi Shari’ah Fund From KES 100

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Safaricom launches Ziidi Shari’ah Fund from KES 100, highlighting Islamic finance, mobile investment, money market funds, and Kenya’s fintech sector
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Safaricom and GulfCap Investment Bank launched the Ziidi Shari’ah Money Market Fund in Nairobi on October 6, 2026, expanding the investment products accessible through M-PESA. Customers can start with KES 100, add as little as KES 10 and access a fund structured around Islamic finance principles. The launch broadens digital investing options for customers seeking an alternative to conventional interest-bearing money market products, without requiring investors to follow a particular religion.

Key Overview

  • Starting investment: KES 100, with subsequent top-ups from KES 10.
  • Access: My OneApp or the M-PESA USSD code *334#.
  • Transactions: Free fund deposits and withdrawals to an M-PESA wallet, subject to applicable transaction limits.
  • Investment approach: Shari’ah-compliant short-term instruments, overseen by a dedicated Shari’ah Supervisory Board.
  • Regulation: The Capital Markets Authority approved registration in February 2025; the public launch followed in October 2026.

How Ziidi Shari’ah Works

The official launch announcement confirms that customers can invest through My OneApp or by dialling *334#. After the KES 100 initial investment, smaller recurring contributions of KES 10 are permitted, helping customers build an investment balance gradually.

Investors can monitor daily profit allocations through the service and transfer money back to their M-PESA wallets without a withdrawal charge. An optional fund-locking feature is designed to discourage impulsive withdrawals. It should not be confused with a guarantee of investment returns.

Although the fund does not impose a stated maximum investment balance, M-PESA transaction limits still apply: KES 250,000 per transaction and KES 500,000 per day, according to the launch terms.

What Makes It Shari’ah-Compliant?

Unlike conventional money market funds that typically earn interest from instruments such as Treasury bills and bank deposits, Ziidi Shari’ah is structured to avoid riba, or interest, and investments in prohibited business activities. Its investment mandate emphasises short-term, liquid arrangements with Shari’ah-compliant financial institutions.

The regulatory approval notice establishes that the fund is a standalone product, separate from Safaricom’s conventional Ziidi Money Market Fund. GulfCap provides investment management and its Shari’ah Supervisory Board oversees compliance with Islamic finance principles.

Shari’ah-compliant does not mean risk-free. Investment performance depends on the fund’s underlying assets, counterparties, costs and liquidity. Investors should examine its disclosure documents and prevailing profit rate rather than assume a fixed or guaranteed return.

Infographic showing Safaricom’s Ziidi Shari’ah Fund starting from KES 100, highlighting Islamic finance, mobile investing, money market funds, and financial inclusion

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Why the Launch Matters for Kenya’s Investors

The new product makes a specialised form of investing available through familiar mobile-money channels, combining a low entry threshold with day-to-day convenience. It may appeal to Muslim customers seeking faith-aligned investments as well as others interested in the fund’s ethical screening criteria.

Importantly, the October 2026 rollout followed the approval granted in February 2025. This makes the launch a commercial-access milestone, not a new regulatory authorisation. The product also adds another option alongside the previously launched conventional Ziidi fund, whose structure and investment approach are distinct.

What Customers Should Check Before Investing

Before subscribing, customers should confirm the current profit rate, fees borne by the fund, withdrawal rules when funds are locked, and the latest product disclosures. Free transfers to an M-PESA wallet do not necessarily mean that every underlying fund expense is zero.

The launch reflects Kenya’s growing range of mobile-first investment services, with affordability and choice at its centre. Ultimately, investor outcomes will depend on the fund’s performance and whether its terms fit individual liquidity needs and investment objectives.

Sources: GulfCap Investment Bank / Capital Markets Authority Kenya / Safaricom / TechAfrica News / People Daily

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