Orange Egypt is at the forefront of Egypt’s digital transformation journey, as showcased at the Cairo ICT 2024 Exhibition and Conference. As an official sponsor of the 28th edition of this prestigious event, Orange Egypt is presenting its groundbreaking innovations in advanced technology fields, including 5G networks, artificial intelligence (AI), smart city solutions, and cutting-edge data centers. The exhibition, held from November 17 to 20, 2024, is under the patronage of Egyptian President Abdel Fattah El-Sisi and attended by prominent government officials, including Prime Minister Dr. Mostafa Madbouly and Minister of Communications and Information Technology Dr. Amr Talaat.
A Showcase of Innovation: $135 Million Data Centre at the New Administrative Capital
One of the highlights of Orange Egypt’s participation is its $135 million New Administrative Capital Data Centre, a flagship project positioned as a cornerstone of Egypt’s digital and economic transformation. The data center is pivotal to the New Administrative Capital’s development, envisioned as a sustainable and technologically advanced urban hub. This state-of-the-art infrastructure aims to attract local and international investments, providing secure and reliable services for businesses, government functions, and residential operations.
The facility underscores Orange’s commitment to building resilient digital infrastructure in Egypt. With the rise of cloud computing and data-driven operations globally, the New Administrative Capital Data Centre is designed to meet the demands of emerging technologies like IoT (Internet of Things), big data analytics, and AI-driven applications, ensuring seamless and secure connectivity.
5G Networks: A Revolution in Connectivity
Visitors to Orange’s pavilion were treated to live demonstrations of upcoming 5G networks, emphasizing their transformative potential in industries such as healthcare, education, and entertainment. With ultra-fast internet speeds, reduced latency, and enhanced capacity, 5G is expected to revolutionize connectivity in Egypt.
One of the interactive exhibits featured an immersive virtual football game powered by VR technology, showcasing 5G’s ability to enhance user experiences in entertainment and gaming. This technology promises to elevate Egypt’s digital infrastructure, paving the way for advancements in smart transportation, remote work solutions, and real-time communication tools.
Smart Cities as a Service (SCS): The Future of Urban Living
Orange Egypt unveiled an innovative model for Smart Cities as a Service (SCS), designed to revolutionize city management and enhance the quality of urban life. By leveraging AI and predictive analytics, the model facilitates real-time decision-making and problem-solving.
The demonstration highlighted applications such as smart lighting, energy optimization, waste management, and public safety solutions. These innovations promise to optimize resource utilization, reduce environmental impact, and improve the overall efficiency of city operations.
For example, AI-powered energy grids can dynamically adjust electricity usage based on demand patterns, contributing to significant cost savings and sustainability goals. Similarly, predictive waste management systems ensure timely collection and disposal, reducing urban clutter and environmental hazards.
Empowering Youth and Entrepreneurs through Digital Hubs
In alignment with Egypt’s Vision 2030, Orange Egypt is committed to fostering youth empowerment and entrepreneurship. The company showcased the accomplishments of the Orange Digital Center (ODC) and its Fab Lab creative hubs, which have equipped thousands of young entrepreneurs with critical digital skills.
The ODC serves as a one-stop hub for digital training, mentorship, and startup incubation, playing a significant role in creating a new generation of tech-savvy entrepreneurs. The Fab Labs, meanwhile, inspire innovation by enabling participants to transform ideas into prototypes using cutting-edge tools like 3D printers, laser cutters, and IoT kits.
These initiatives align seamlessly with the Egyptian government’s efforts to enhance employment opportunities, technological literacy, and economic diversification.
A Strong Focus on Corporate Social Responsibility (CSR)
Orange Egypt’s contributions extend beyond technology. Its CSR initiatives aim to bridge the digital divide and empower communities through education and training. The company’s projects have reached diverse demographics, from underprivileged youth to aspiring female entrepreneurs, fostering inclusion in the digital economy.
The establishment of the ODC and Fab Labs is part of Orange’s broader strategy to integrate sustainability into its business model. By equipping young individuals with the tools to innovate, Orange is ensuring that Egypt’s transition to a knowledge-based economy is inclusive and future-ready.
Strategic Partnerships for a Sustainable Future
During the exhibition, Orange Egypt highlighted the importance of public-private partnerships in accelerating digital transformation. Collaborative efforts with the Egyptian government and international technology firms have enabled Orange to bring cutting-edge solutions to the market.
For instance, its collaboration with global leaders in AI and telecommunications ensures that Egypt stays competitive in the Fourth Industrial Revolution. Additionally, these partnerships pave the way for technology transfer, skill development, and local innovation.
CEO Perspectives on the Path Ahead
Speaking on the occasion, Eng. Yasser Shaker, CEO and Managing Director of Orange Egypt, emphasized the company’s dedication to advancing technological solutions and fostering innovation.
“Our participation in Cairo ICT 2024 reflects our unwavering commitment to driving Egypt’s digital transformation. From AI-powered smart city solutions to state-of-the-art data centers, Orange Egypt is dedicated to empowering businesses, communities, and individuals to thrive in the digital age,” Shaker stated.
Hesham Mahran, Chief Business Officer at Orange Egypt, echoed this sentiment, highlighting the critical role of digital transformation in maintaining a competitive edge in a rapidly evolving global economy.
Industry and Government Applaud Orange’s Role
Osama Kamal, Chairman and CEO of Mercury Communications, commended Orange Egypt’s consistent participation in the Cairo ICT exhibitions over nearly three decades. “Orange’s long-standing commitment to showcasing innovative solutions is a testament to its pivotal role in shaping Egypt’s digital landscape,” Kamal noted.
Government officials, including Dr. Amr Talaat, lauded the company’s initiatives, emphasizing their alignment with Egypt’s strategic goals of building a robust digital economy.
Conclusion: A Vision for Egypt’s Digital Future
Orange Egypt’s participation in Cairo ICT 2024 is a testament to its role as a technology leader and enabler in Egypt. Through its investments in digital infrastructure, youth empowerment, and cutting-edge innovations, the company is setting new benchmarks for sustainable development and economic growth.
With its focus on 5G networks, AI-powered solutions, and entrepreneurial support, Orange Egypt is not just transforming industries—it’s redefining the future of Egypt’s urban and digital landscape.
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photo source: Google
By: Montel Kamau
Serrari Financial Analyst
21st November, 2024
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